It all started in 2012 with a collection of affordable pieces and shoes for kids manufactured entirely in Lisbon and a rented small space within a furniture shop.
The dream was demanding, the investment was low. Like all good dreams, it kept growing and we plunged and got a bigger space. Originally, to keep the risk low, we invited other retailers to join us, creating our first concept store: REAL - Slow Retail Concept Store.
After eleven years, we keep searching new brands and inventive products because that’s what we want to offer to our clients: a fresh and unique combination of products that they’ll not find anywhere else. This unique vision allowed us to reinvent Príncipe Real, and with many others independent stores, to be know as one of Lisbon most beautiful, creative and flourishing areas. 
More recently, we opened three other stores in this neighbourhood that we like to call home: in 2019 Bernardo Atelier Lisboa, in a bright place, displaying a more luxurious collection for all family, in 2020 Miranda & Go, with a minimal and elegant collection of clothes and accessories and in 2022, New BOBO Lisboa, where every piece has a story and elegance, design and colour are the concept. With the renovation of the building where Real Slow Retail Concept Store is based, we moved across the street and established ourselves in a new space - a pink palace in n.19 Loja Real Pink Palace Pop-Up is a Pop-Up Store, also in the same neighbourhood, where during the time of works, we will continue to do what we love the most, with a breath of fresh air and bright colours and a lot going on. 
In 2023 we received an invitation to do a store in LxFactory and after some months LOFT04 was created, occupying a wonderful bright warehouse and gathering a large selection of the brands we work with and a detailed curation for the space.



Praça do Príncipe Real, 19


Bernardo Atelier Lisboa

Rua Dom Pedro V, 74A


Miranda & Go

Rua Dom Pedro V, 14 


New Bobo Lisboa

Rua Dom Pedro V, 69



LX Factory


Including Holidays

Mon. to Sun. 10h30 - 20h00